Growing Sales in the Mining Sector

• Implement sales strategies at individual levels
• Develop tools and methodologies for ensuring that sales people sell all the company products (not only the ones they like)
• Ensure sales people develop relationships with the entire decision making team (and not only the people they like)
• Increase their market share
• Move from a position of "commodity sales" to one of value added selling
• Ensure that each customer contact is objective driven
• Capatalise on, or extend their business relationships
• Identify risk areas in Key Accounts
• Manage and steer individual sales performance 

1. Analyse the situation - What is (not) happenening - what are the real causes
2. Jointly develop a solution - This usually includes a tailored combination of tools,methodologies and skills development
3. Deliver the solution - This includes training, implenetation of new methodologies and tools
4. Ensure sustained implementation - This critical step ensures that the entire sales team continues to apply the solution (and not only when the manager is looking)

 Attending the "Mercuri" sales process was a wonderful learning experience for both me and my team… We applied the basic "Mercuri" process throughout the year and we came up with astonishing results. Personally I think that this was the best investment Minova had ever made.